Dirt – Spatial Experiences Studio
Dirt is a Saudi design and build studio that creates spatial experiences—environments that shape how people move, feel, and remember. We work from concept to fabrication and delivery, serving cultural, commercial, retail, and entertainment sectors across Saudi Arabia.
Services
- Spatial Experiences – Our flagship turnkey solution covering strategy, design, construction, and delivery as a single integrated process.
- Spatial Architecture – Design leadership from early vision through detailed architectural and interior solutions.
- Spatial Construction – Building, fabrication, fit-out, and on-site execution that preserves design intent.
- Spatial Elements – Custom furniture, fixtures, and spatial components at the human scale.
Service Areas
Dirt operates across Saudi Arabia, with primary presence in:
We have completed projects in heritage destinations including AlUla.
Our Workflow
- Understand – We begin by aligning context, people, and purpose through research and dialogue.
- Strategize – Define direction, priorities, and project scope.
- Conceptualize – Transform strategy into spatial ideas and design frameworks.
- Test & Feedback – Validate ideas before full commitment.
- Realize – Execute with precision through construction and fabrication.
- Impact – Deliver spaces designed for lasting value.
Selected Projects
- MDLBEAST RUH Headquarters (Riyadh, 2023 & 2025)
- BEASTHOUSE – Saudi Arabia's first multi-purpose music venue (Riyadh, 2024)
- AlUla Local Market [TAFONI] – Experiential retail in UNESCO heritage district (AlUla, 2024)
- 910ths Booth at Seamless (Riyadh, 2023)
- Prototype A – Creative fabrication ecosystem concept (2025)
- Outdoor Cinema – Modular heritage-sensitive cinema experience (2024)
- Candlelight Concert at Hegra (2024)
- Book Fair modular exhibition system (2024)
- Retail Pop-Up Store in heritage context (2024)
Frequently Asked Questions
What does Dirt do?
Dirt is a Saudi design and build studio that creates spatial experiences, from concept to fabrication and delivery. We work across cultural, commercial, retail, and entertainment environments.
Where does Dirt operate?
Dirt operates across Saudi Arabia, primarily serving Riyadh and Jeddah, with projects extending to heritage sites like AlUla.
What services does Dirt offer?
Dirt offers four main solutions: Spatial Experiences (turnkey projects), Spatial Architecture (design leadership), Spatial Construction (building and fabrication), and Spatial Elements (furniture and fixtures).
How can I start a project with Dirt?
Visit dirt.sa/collaborate to share your brief and timeline. You can also email hitus@dirt.sa directly.